PROBLEMS FACED BY RETAIL TRADING ENTREPRENEURS IN TAMIL NADU

Abstract

Retailing in developed nations has attained a stage of maturation where automation and innovation are beginning to manifest in physical stores with the intention of enhancing the customer experience and benefiting retail consumers. Retailers who aspire to a long career as trading entrepreneurs face problems in their trading activities. This paper analyses the problems faced by the retail trading entrepreneurs in Tamil Nadu. The study was conducted among the retail trading entrepreneurs from various districts in Tamil Nadu. Samples were selected through convenience sampling. The total sample size for the study was 305. The primary data were collected using standard questionnaire to analyze the problems faced by retail trading entrepreneurs in Tamil Nadu. The questionnaire consists of two section. First section contains the questions on demographic profile of the retail trading entrepreneurs. The second part consists of the questions on factors namely Internal issues, Investments and permit issues, external issues, taxation issues and Law and policy issues. Demographic profile was analyzed through percentage analysis, and problems faced by retail trading entrepreneurs were analyzed using exploratory factor analysis and confirmatory factor analysis.The study's findings suggest that India, on account of economic and demographic factors, infrastructure development, a robust labour force, and the government's commitment to addressing challenges encountered by trading entrepreneurs, will experience exponential growth in the retail sector and emerge as the next global retail destination.

Key Words: Problems, Retail sector, Trading entrepreneurs, Tamil Nadu