IMPLEMENTING BUSINESS TO EMPLOYEE (B2E) E-BUSINESS MODEL FOR IMPROVING CUSTOMER SERVICES

Authors

  • Dr.Bindoo Malviya, Dr. Smita Jain, Dr. Vibhor jain, Dr. Saumya Sharma Author

Abstract

- The advancement of digital technologies and the internet has created one of the most important transformations in the corporate environment over the previous decade. Organizations' internal structure and organisation have evolved as they transition to a digital world driven by online business models and digital marketing (DM) approaches. Researchers next use “resource orchestration theory” to define two managerial activities, resource organizing and capabilities leveraging in the use of e-business system elements, in order to explain how these three factors, work on improving supply chain activities' competitive results. Although e-business procedures promised to improve supply chain management, a greater understanding of how these activities generate business value is required to take advantage of developing e-business potential. This research considers a framework for designing and optimising the structure of e-business system elements, which will assist managers in comprehending the important mechanisms that increase IT business value. This research paper considers mixed method of data collection (Primary quantitative or survey and secondary qualitative) for collecting statistical as well as factual data.

 

 

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Published

2024-06-14

How to Cite

IMPLEMENTING BUSINESS TO EMPLOYEE (B2E) E-BUSINESS MODEL FOR IMPROVING CUSTOMER SERVICES. (2024). International Development Planning Review, 23(1), 2275-2287. https://idpr.org.uk/index.php/idpr/article/view/309